September 2019

vertical-search-engines-seoexpertum

How to analyze your SEO competition

One of the funniest parts of positioning is about how to analyze your SEO competition. It is where I think you learn the most to be thorough, in addition to being a constant review of knowledge and a good way to learn and discover things to apply for your own benefit. There are 5 main aspects that we must take into account: User experience Link Profile Social networks Content Strategy… Read More »How to analyze your SEO competition

Social-Media-Marketing-SEO-seoexpertum

Useful tips on SEO and Social Media

I wanted to compile some of the tips that I consider most important when doing SEO or Social Media and although I am sure that there is one that has escaped me, they perfectly define how the market has evolved and how SEO is increasingly integrated into Social Media and vice versa (if at any time they have not been). If you still believe that SEO is only Link building,… Read More »Useful tips on SEO and Social Media

vertical-search-engines-seoexpertum

Duplicate content and its solutions

Duplicate content is something that very few websites get rid of, most of the time it is not even intended, created by our content manager. There are other types of duplicate content that are intended and can negatively affect the web. What you need to know about duplicate content, in a very short way, is that it occurs when the same content appears in multiple URLs and that in principle… Read More »Duplicate content and its solutions